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NEW BALANCE X FOOT LOCKER 'REWIND TO THE 90S' POP-UP SHOP
Expired Event


Fashion & Style in Los Angeles
Date(s): 08/10/2018 to 08/14/2018
Day(s): Monday Tuesday Friday Saturday Sunday
Time(s): 12:00 PM - 7:00 PM
Address: 939 Maple Avenue Los Angeles, CA 90015
Phone: 9172072514
Cost: FREE

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In celebration of the global launch of the New Balance X-90 Knit , a sneaker that combines the best of the 90s with 2018 street style, Foot Locker and New Balance today announce their plans to open a "Rewind to the 90s" Pop-Up Shop in Los Angeles. The experiential Foot Locker store, located at 939 Studio, will be free and open to the public daily from 12-7 p.m. from Aug. 10-14, 2018.

Designed by Stadium Status Group to be a fully immersive experience, the pop-up will take its visitors back in time to interact with decade-relevant products, music, TV and fashion. The series of themed spaces include a Koosh ball pit, Nickelodeon Double Dare photo moment, a SNICK Lounge and a throwback bedroom. Visitors of the 90's pop up will have the unique opportunity to step inside a capture studio and be transformed into holograms. Upon exiting the room, each guest will be able to view their 90's themed hologram projected into custom-designed holographic displays.

The featured New Balance X-90 Knit ($100) was inspired by the classic 99x series and fuses sport with style, making it disruptive and yet true to New Balance's classic look. The pop-up will also offer a variety of other New Balance products, including an exclusive, early-release of the X-90 Recon ($110), in advance of the Sept. 1 global release date.



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